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Learnings Behind Success

 How do you define success?


   Does having luxurious and expensive jewellery means success? Or living in a mansion and eating more than three times a day means success? Do you think you're successful?


    The second featured story in People of General Santos uncovers the lessons behind sir Jerome Atayoc's success. Tatay Jerome is a 62-year-old ice cream vendor that has been selling for 34 years in General Santos City. Tatay Jerome is not different from all of us, he also has been dramatically affected by the pandemic. Tatay Jerome's business requires him to be in public places, which puts him in a greater sense of danger; hence, tatay Jerome is already in his senior citizen years. But a question that always comes to our mind is that, why does tatay Jerome still do it? His wife has her job, his children have their family and can provide for their own needs. The answer is that tatay Jerome continues to practice and ponder the lessons he has learned for over 34 years of experience as an ice cream vendor. He is a firm believer that venturing in business is way better than working in companies and organisations.



   With 34 years of experience, tatay Jerome can tell the difference and the privilege of doing business. Tatay Jerome ensures that customer satisfaction will always be the prime objective of his business. Happy and satisfied customers bring joy to his big heart.


Success is not just money in the bank but a contented heart and peace of mind.


Tatay Jerome, a 62-year-old man without luxurious things, a mansion, and expensive cars, but have 34 years of experience being an ice cream vendor and manages to survive every day's struggle, considers himself as a successful man.


So the question is, are you successful?

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